FUNCTIONS
- To carry our Market Research and identify the needs of the members.
- To mobilize savings for the Sacco.
- To market Sacco’s products and services and membership recruitment.
- To develop and review the products and services to respond to members and society needs.
- To develop and implement a marketing strategy and plan.
- To develop information, education and communication materials for distribution to members and potential customers.
- To advise the Sacco on the market needs and trends.
- To carry out customer satisfaction survey.
